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Anita Dongre Grassroot

Anita Dongre Grassroot

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Anita Dongre Grassroot

Cream & Gold Kurta Set

$225

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Anita Dongre Grassroot

Natural White Embroidered Dress Wit...

$134

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Shop Anita Dongre Grassroot Online at Pernia’s Pop-Up Shop

Anita Dongre is not only one of the most recognized designers but a revivalist of Indian art and craftsmanship. Anita Dongre Womenswear & Anita Dongre Menswear has been championing indigenous craft and tradition blended with modern aesthetics. Anita Dongre spearheads her eponymous couture label Anita Dongre, a pret line with AND Clothing and Anita Dongre Grassroot that specializes in sustainable and ethical ways of fashion. Anita Dongre Grassroot gives countless rural women from India an opportunity to support their livelihood and artisanal training. A vegan herself, Anita Dongre is an environmentalist and revivalist of local craft. The designer champions compassionate living and has given up on the use of any leather or fur. Anita Dongre Grassroot is a sustainable brand considerate about both-people and planet. The mission of the label is to help modern women create a thoughtful wardrobe that transcends beyond seasons and trends. When you shop any outfit from Anita Dongre Grassroot you’re not only supporting the craft to live in its glory but also the artisans, especially empowering the women who make them. Shop Dresses and Tunics from Anita Dongre Grassroot at Pernia’s Pop-Up Shop.

Shop Anita Dongre Grassroot Collection Online at Pernia’s Pop-Up Shop

Every collection is handcrafted by local artisans of India. The designer narrates a story of every unique craftsmanship and the person behind the artful work that is timeless. The collection focuses on the art and artisans and not seasons. As the collection is handcrafted, every outfit is one of a kind. Practising sustainability, Anita Dongre Grassroot steers away from mass production of run of the mill designs. Explore the Indian craft and clothing in the most raw and rare form at Anita Dongre Grassroot, available on Pernia’s Pop-Up Shop. Anita Dongre Grassroot is focused to preserve tradition by supporting craftsmanship and artisanal skills, using ethnic processes and practices, empowering women and every skilled labour that works to bring every collection to reality. Anita Dongre follows her true passion of designing clothes that are not only beautiful and stylish but also serve purpose to the society at large. The designer brings forward the skilled women artisans who are custodians of age-old crafting techniques like tie & dye, weaving, hand embroidery and more. Her goal is to create fashion that sustains these dying age-old crafts, does good to the artisans skilled at them and for the planet that we’re all living in. Anita Dongre Grassroot is labour of love and this slow and conscious way of production is aimed at making fashion timeless and not trend-driven. Check out Designer collection of Designer Handloom Sarees at Pernia's Pop Up Shop

Shop Anita Dongre Grassroot Sale at Pernia’s Pop-Up Shop

Anita Dongre believes that fashion is the best way to define your personality. The luxurious designs of Anita Dongre Grassroot include printed dresses, tunics, Tops and Kurta Sets that are handcrafted to leave a lasting impression on the onlookers. These versatile wardrobe must-haves are all you need in your transeasonal wardrobe. Anita Dongre Grassroot gives an ode to the rich craftsmanship of India by creating ensembles and handcrafted Anita Dongre Jewellery pieces that are conscious in its core but oh-so-chic in its style. Anita Dongre also sources ethically from companies that manufacture biodegradable and renewable resources.

Pernia's Pop Up Studio- Pernia's Pop Up Shop is now available offline

Your one-stop shopping destination-Pernia's Pop Up Shop recently widened its horizons with a pop-up of offline stores that offer a physical access to shop from premium designers of India across metros. The new venture 'Pernia's Pop Up Studio' branches multi-designer studios in metro cities like Mumbai & Delhi. The Studio houses meticulously curated traditional and contemporary womenswear line of gowns, lehenga, Anarkali, dresses by designers like Amaira, Dhruv Kapoor, Nishka Lulla, Samant Chauhan, Pernia Qureshi label and more. You can also shop for ace accessories designers like Eurumme Jewellery, Stone Affair, The Bohemian, Infinity Jewels Love to Bag and much more all under one roof. Customers can walk-in and shop 'off the rack' from the wide range of featured designers available on the web-store. You are sure to be spoilt for choice with the vivid variety of fashion and jewellery display which will feature the best of luxury designer labels at the Pernia's Pop Up Studio. Pernia’s carefully curated collection includes couture wear as well as some fresh new pret styles to choose from. Additional services to extend your luxury shopping experience include booking appointments for personal styling sessions for wedding functions, cocktail parties, dinner parties as well curating a special bridal trousseau for all the brides-to-be. Not only you get to see the outfits up and close before making the purchase you can try and get the outfit altered and customized to your preferences. Look no further than Pernia's Pop Up Studio to shop from the best range of established and emerging designers under one roof for any occasion.

Celebrity Fashion For Your Closet

Your most loved celebrity looks are now just a few clicks away from your wardrobe. Pernia's Pop Up Shop hosts exclusive range of celebrity's favourite designers like Manish Malhotra, Anita Dongre, Nishka Lulla, Neeta Lulla, Prathyusha Garimella to let you get on trend with Bollywood A-listers on your fingertips. With customer friendly services like worldwide shipping, hassle-free order process and personal styling services, you can easily pull off the look you spotted on your favourite celebrity. Whether it's the jewellery that Kareena Kapoor wore in a movie sequence or an outfit Jacqueline Fernandez sported for a premier event or the stellar lehenga Alia Bhatt wore for a celebrity wedding, www.perniaspopupshop.com is your destination to shop these looks exclusively. Fresh styles from the closet of your favourite celebrities like Shilpa Shetty, Sonam Kapoor, Madhuri Dixit, Taapsee Pannu can now be yours! Nailing your style streak to leave a remarkable impression like a red carpet diva just got easier with our Celebrity Closet curation that updates the latest trends renowned celebrities are seen wearing recently.

Customer-friendly services at Pernia's Pop Up Shop

Along with easy returns and exchange policies, Pernia’s Pop Up Shop introduces a brand new service to add more value to your luxury shopping experience. India‘s premier multi-designer fashion house now offers Ready to Ship service worldwide that guarantees immediate shipping within 7 days of select designers. Your last minute shopping is made hassle free with no extra cost summing up to an unreal luxury shopping experience cut for the fashionista that you are. Check out the specially curated edit and shop best looks from straight off the fashion week runways and celebrity closets with unbelievably quick deliveries. All the fashionistas out there can now reach us for personal styling services. Our style experts are now available to answer all your wardrobe related dilemmas on live chat panel as well as WhatsApp @ +91 9152034996. Armed with our glam forces, we are ready to guide you with what's new and trending, styling advice and let you customize a look that will bring out the best in you. Whether you're attending a wedding reception, sangeet party, dinner night or it's your own destination wedding or bridal shower, our masters are here to help you score a winsome look at any occasion. Ping us your concerns or chat away with our style experts to ward off your fashion doubts.

Diwali with Pernia's Pop Up Shop

This Diwali look your prettiest for a joyous evening with your loved ones in designer wear for Diwali from the collections of the top Indian designers at Pernia's Pop-Up Shop. Shop designer Diwali online and get access to the most beautiful lehenga sets of the season. Dress up in a traditional Indian lehenga set for Lakshmi Puja and you can blend classic styles with more contemporary silhouettes like cold shoulder lehenga sets, off shoulder lehenga sets for Diwali parties or card parties. Catch up on the latest trends and styles at Pernia’s Pop Up Shop and get your festive wardrobe updated with the most loved designer lehenga sets, sarees, kurta sets, sharara, indo-western Anarkali, gowns, etc.

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Anita Dongre Grassroot